Amaranza is a premium brand dedicated to the excellence of extra virgin olive oil, where tradition, craftsmanship, and modern sophistication come together. With a deep respect for the land and a commitment to quality, Amaranza offers a carefully curated selection of superior olive oils that embody authenticity and rich Mediterranean heritage.
Through my work with Amaranza, I have been instrumental in shaping its brand identity, packaging, and marketing strategy to reflect its premium essence. My projects include the development of promotional materials, digital assets, and advertising campaigns that enhance customer engagement, as well as the design of product packaging and storytelling elements that communicate the brand’s commitment to quality and sustainability. Additionally, I have worked on visual merchandising, event branding, and content creation, ensuring a seamless and elegant experience that resonates with discerning consumers. These efforts have helped establish Amaranza as a benchmark in the world of extra virgin olive oil, creating a brand that stands for authenticity, sophistication, and exceptional taste.